• Digital Marketing

    Most marketing is digital, it's time to understand how to integrate it into your business's marketing mix. This course will help you understand how to use digital to your benefit over four learning sessions that have been designed to enable you to:

    • Understand the key stages of a digital marketing plan.
    • Analyse the marketing landscape.
    • Develop an implementation planĀ  for your digital marketing.
    • Develop tactics for customer engagement.
    • Identify the most appropriate attraction tactics for the plan.

    Innovation South Virtual Campus

    offers you the opportunity to learn a new skill without the need to take a whole qualification. You can cherry pick the courses that are most relevant to you and benefit from fast and convenient training. All courses have been funded by the Enterprise M3 LEP and are free to users.