• Digital Marketing, Social Media

    Facebook, Twitter, LinkedIn – is it all worth it? Yes, it is. It’s absolutely essential to manage your business’ presence on social media. This course is designed to help you use social media to optimise the profile of your business to win great PR and drive sales and profits.

    The content is spread over eight learning sessions will enable you to:

    • Understand the different social media platforms and the opportunities they offer to promote your business profile.
    • Identify your target audience and marketplace.
    • Develop a social media campaign and advertising.
    • Build the goals and budgets of a digital marketing campaign.
    • Use analytics to optimise your campaign.

    Innovation South Virtual Campus

    offers you the opportunity to learn a new skill without the need to take a whole qualification. You can cherry pick the courses that are most relevant to you and benefit from fast and convenient training. All courses have been funded by the Enterprise M3 LEP and are free to users.